A stand alone course underlines the importance of having a designated marketeer within the dive centre staff portfolio. The use of EVE's effictive marketing wizardary, provides the dive centre business with much higher yields, in terms of equipment sales, trips, course enrolments and increased customer activity. Employing the EVE Agent and its associated marketing wizards contained within the program is the primary source of the huge successes of EVE Users.
Te EVE Marketing Administrator Course conisists of 19 lessons. Ideally all supervisory staff should complete this course. As abare minimum, one staff member should be proficient with the marketing tools made available to you, within the EVE System.
EVE Marketing Administrator Package |
Course |
Lesson (19) |
EVE Marketing Administrator Course Package |
Club (3) |
How to create an auto-email for club membership renewal reminders |
|
Customers (3) |
Customer Search Wizard |
|
Customers (3) |
Creating Targeted Emails |
|
Customers (3) |
How to set up and use mailing lists |
|
EVE Marketing Administrator |
EVE Marketing Administrator - Review |
|
Marketing (1) |
Marketing Your Divers |
|
Marketing (1) |
What is the EVE Agent and how to turn it on |
|
Marketing (1) |
How to create a MailChimp Account and link to EVE |
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Marketing (1) |
How to link the EVE Agent to your MailChimp account |
|
Marketing (1) |
How to create a List in MailChimp |
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Marketing (1) |
How to create a Campaign in MailChimp |
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Marketing (1) |
How to set up a new EVE Agent auto emailcampaign using MailChimp |
|
Marketing (1) |
How to set up pre-course marketing emails using EVE Agent |
|
Marketing (1) |
How to set up course promotions using the EVE Agent |
|
Marketing (1) |
How to set up an automatic monthly newsletter |
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Marketing (1) |
How to create automatic annual emails |
|
Marketing (1) |
How to set up sms/text messaging |
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Marketing (1) |
How to set up sms/text messaging using the EVE Agent |
|
Trips (2) |
How to create an auto-email to be sent to Trip Customers |